​​​ BWT’S ‘Bottle Free Zones’ at Berlin Fashion Week - BWT Best Water Technology 

Marina Hoermanseder supports BWT

BWT’S ‘Bottle Free Zones’ at Berlin Fashion Week

5.7.2019 0:00   BWT UK

Best Water Technology BWT bottle Free Zones Berlin Fashion Week Marina Hoermanseder


The Austrian fashion designer Marina Hoermanseder is backing BWT in combating the excessive use of plastic to make our planet greener. Moreover, BWT are proud to be Marina’s official water supplier for the Berlin Fashion Week 2019.

More about Marina Hoermanseder



Marina Hoermanseder Best Water Technology BWT Bottle Free Zones Berlin Fashion Week

Marina was born in Vienna and studied International Business Administration. She trained at the Central Saint Martins College of Art and Design in London and at the ESMOD Fashion School in Berlin. Furthermore, she also worked for the fashion brand Alexander McQueen. 2013 she set up her own label and only two months later, in January 2014, she introduced her first collection at the Berlin Fashion Week. Many celebrities wore her designs, e.g Lady Gaga, Kylie Jenner, Gigi Hadid, Rihanna, etc. 




Marina has become the ambassador for BWT’s ‘Bottle Free Zone’ concept. Europe’s leading water technology company emphasizes the relevance of water as a resource and taking part to reduce waste. Ms Hoermanseder said about the partnership: “Environmental sustainability is becoming increasingly relevant in the fashion industry. BWT combines this with innovative design in its products and the “Bottle Free Zone”. This is a step towards making our planet plastic free. I’m delighted to be working in a partnership with a company that supports better water and environmental protection through innovation worldwide. “ Why is BWT working with Marina? She is well known internationally for her high-class designs and advises sustainability. “As a world famous designer and entrepreneur Marina Hoermanseder is the perfect partner for raising awareness about reducing waste. She embodies the lifestyle of the kind of people who are aware of their responsibility towards the environment and their physical well-being. She brings life to our vision of the Bottle Free Zone” said Wolfgang Helmberger, Global Brand Director Point-of-Use at BWT, on the partnership.



Why is BWT working with Marina?


She is well known internationally for her high-class designs and advises sustainability. “As a world famous designer and entrepreneur Marina Hoermanseder is the perfect partner for raising awareness about reducing waste. She embodies the lifestyle of the kind of people who are aware of their responsibility towards the environment and their physical well-being. She brings life to our vision of the Bottle Free Zone” said Wolfgang Helmberger, Global Brand Director Point-of-Use at BWT, on the partnership.




Benefits of BWT’S water coolers


Appliances, water dispensers, or table water filter jugs with Magnesium Mineralized Water turn housholds and offices into environmentally friendly ‘Bottle Free Zones’, since there is no necessity to transport bottles. As a result, plastic use and the carbon footprints are reduced and money is saved. More than eight million tonnes of plastic enters the world’s oceans each year and most of that escapes from land, that’s why we rely on waste prevention to save the world’s most important resource, water. The concept for plastic bottle-free zones reduces plastic waste, ensures good taste and supports sufficient water consumption. We create products that are economical and ecological to maximise efficiency and minimise CO2 emissions. 


We create products that are economical and ecological to maximise efficiency and minimise CO2 emissions.




What has BWT to do with the Berlin Fashion Week?


We will be present as Ms Marina’s official water supplier during Berlin Fashion Week, in 2019 and 2020. This year Marina Hoermanseder will be designing a jute bag and stickers for the table water filter. In Addition, ten percent of the sales revenue will be donated to a charity water treatment project in Africa. We are really happy that we can count on her. BWT are excited about this collaboration and look forward to working with Marina again in the future.


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