​​​ Why you should use Luxury Water for your Baby's skin? - BWT Best Water Technology 

Skin benefits of softened water

Why you should use Luxury Water for your Baby's skin?

23.7.2019 0:00   BWT UK

softened water for baby skin care


Two types of water


There are two different types of water, hard and soft water. Around 60% of the UK has hard to very hard water. Counties like Bedfordshire, Berkshire and Buckinghamshire are known for being ‘the UK counties with the hardest water.’


When the water is hard, a water softener can reduce the minerals and create softened water with more benefits than you can imagine. Silky soft Luxury Water® will transform your home and lifestyle with the gentle touch of BWT softened water.


Luxury Water® leaves your skin feeling softer, smoother and more replenished, whilst also giving your hair a new beautiful shine, also protecting the colour. There are also many benefits for home appliances, with softened water, say goodbye to limescale in pipes and heating appliances, which keeps them working longer and lowers overall maintenance costs. Luxury Water® protects you, your home and most importantly, your family.


Luxury Water for babies


Have you ever noticed how soft the skin is of a baby? Have you ever considered how water can affect newborn babies?



baby skin care and softened water



Some babies love being in warm water, and with Luxury Water, bath time can become an enjoyable ritual. Bath time can become one of their favourite places to retreat to, where they can relax, be calm or have some space…and you know they can spend up to an hour just playing with toys or having fun and singing!


How to keep your babies’ skin naturally healthy


Did you know that hard water could contribute to the development of eczema? A study by researchers at King’s College London and the University of Sheffield, found that exposing the skin to hard water, damaged the skin barrier and increased the sensitivity of the skin to potential irritants found in everyday washing products, such as soap or washing powder.



benefits baby's skin with softened water



Newborn babies have highly sensitive skin and are more vulnerable to skin and health problems than anyone else is. Co-senior study author Dr Carsten Flohr, from the St John’s Institute of Dermatology at Guy’s and St Thomas’ NHS Foundation Trust and King’s College London, said: “One in five children and one in 12 adults in the UK suffer from eczema, costing the NHS well over £500m annually. It is during the first few days and months of life that our skin is most susceptible to damage and most at risk of developing eczema.” (1)



One-way to help reduce the risk of developing eczema is to use a water softener to prevent hard water from having a negative effect on your skin.


Are water-only baths beneficial?


Many believe that water-only baths are the gentlest way to wash your newborn baby. However, that is only true if you live in a soft water area. Newborn babies’ skin surface changes to acid pH, an acid mantle on the surface of skin acts as a barrier to protect your baby’s skin. Soft water areas have an acidic pH whilst hard water areas have an alkaline pH. Washing your baby with hard water can dry out your baby’s skin.(2)



The more soap lathers, the better!


Luxury Water removes minerals like calcium and magnesium from hard water, to replace them with sodium ions, leaving you with softened water. Softened water creates a lot more soap lather and bubbles during bath time. As such, you only need a small quantity of soap or shampoo for every wash – saving you money and time (3). Soap lathers are also gentle on a baby’s skin, and leave your baby’s skin feeling smooth and soft.


skin benefits of softened water for baby




Other benefits of the BWT Luxury Water Softener:


Luxury water has several benefits for your newborn baby but there are also many benefits for you too! Luxury Water® can help you in your daily life - you use less detergent in each wash, which is good for the environment, and softer clothes and fresh vibrant colours last longer. The softened water can also help protect your shiny surfaces such as ceramic tiles, chrome taps and kitchen utensils. On top of that, you save more money than you might think!


Do you use BWT’s Luxury Water? Has it helped you and your family? Let us know about your experiences using a water softener on BWTUK Social Media 



Disclaimer: This blog provides general information and discussions about health related subjects. The contents of this blog and website are not intended to be used for medical diagnosis or treatment. If you are experiencing extreme dehydration or have a medical concern, please seek immediate advice from your health care provider.





BWT, here for you and planet blue…



(1) Nursing Times: "Washing hands with hard water ‘could increase eczema risk"


(2) Baby Centre: "Is water-only best for bathing my baby?"


(3) ThoughtCo: "Why Is It Harder to Rinse Off Soap With Soft Water?"